‘Pretty in Pink’ movie, polar plunge to support The Hormel Institute’s breast cancer research.

AUSTIN, Minn. – Thursday, Feb. 7, 2013 — Two new events this weekend will conclude Austin’s 2nd annual “Paint the Town Pink” festivities to raise awareness and support for The Hormel Institute’s world-renowned breast cancer research.

Historic Paramount Theatre is hosting a special showing of the popular 1980s movie “Pretty in Pink” at 7:30 p.m. Friday. Cost is $5 to attend the movie – sponsored by Kathi Finley – and attendees are encouraged to dress in ’80s apparel. Ticket funds and additional donations will be donated to The Hormel Institute’s breast cancer research.

On Saturday, volunteers from the Vision 2020 Waterways Committee will host a first-time “Plunging for Pink” polar plunge event starting at 3 p.m. Saturday at East Side Lake’s boat landing along Oakland Place Northeast.

Registration for the plunge is due by 5 p.m. today (Thursday) at the Austin Convention & Visitors Bureau office, 104 11th Ave. N.W. For more information, call the Austin CVB at 437-4563. Volunteers also are needed to assist with various aspects of the event.

Organizers expect to draw about 100 plungers for the fundraising event to support cutting-edge breast cancer research at The Hormel Institute. The Vision 2020 Waterways Committee has worked with the “Paint the Town Pink” steering committee and the Austin Parks & Recreation Department to put on the event. Austin firefighters and paramedics will be on site Saturday to assist.

Plungers are advised to wear shoes for the jump as well as bring towels, a blanket, gloves and a change of dry clothes after plunging. Participants also must bring their group form to the plunge along with the funds they have raised.

Music, food and refreshments will be featured at the event. Each plunger will receive a T-shirt. Starting at 5:30 p.m., a post-plunge party will feature the local Bissen Brothers Band performing at the Eagles Club, 107 11th St. N.E.

For more information on “Paint the Town Pink” events, contact the Austin CVB at 437-4563 or go online to www.austincvb.com.

With one of the top scientific publishing records, The Hormel Institute, University of Minnesota – Mayo Clinic, is a world-renowned cancer research center conducting research focused on discoveries leading to the prevention and control of cancer. Its scientists focus their research on how cancer works and what nontoxic, natural compounds can be used to prevent and control cancer.

“Pretty in Pink” movie
Where: Historic Paramount Theatre, 125 Fourth Ave. N.E., Austin.
When: 7:30 p.m. Friday, Feb. 8.
Cost: $5, with additional donations accepted to support The Hormel Institute’s breast cancer research.

“Plunging for Pink” polar plunge
Where: East Side Lake boat landing, along Oakland Place Northeast, Austin.
When: 3 p.m. Saturday, Feb. 9.
Cost: At least a $50 donation per individual jumper. Checks should be made payable to “The Hormel Institute.”

Paramount Theatre
Jennie Knoebel, Executive Director
“Plunging for Pink” polar plunge
Joe Muzik, Vision 2020 Waterways
W: 507-437-5396
Cell: 507-219-8094