Are you gearing up for Paint the Town Pink? We are, and many events are just right around the corner.

Paint the Town Pink is an annual campaign to raise funds for breast cancer and other cancer research at The Hormel Institute. Paint the Town Pink allows researchers to further their research as well as fostering a greater connection with the community of Austin and communities throughout the region. While the initial focus of Paint the Town Pink was only breast cancer, the answers found through research grants have been able to affect many other cancers as well.

Paint the Town Pink has raised more than $2 million to fund cancer research at The Hormel Institute. And because of the support of The Hormel Foundation, 100 percent of those donations go directly to research, none to administrative costs. 

Here’s a list of upcoming events, and be sure to check out our events page regularly for any updates:

March 2 – Smashing Cancer Demo Derby

March 2 – VFW Dart Tournament

If you have donations/checks to drop off, please reach out to Daneka Wiechmann at or call 507-437-9650.

To follow everything with Paint The Town Pink, click here.